CCJPA is searching for a vendor to develop a social media strategy, monitor social media activity and execute online advertising campaigns to increase brand awareness of the Capitol Corridor name, increase ridership and increase revenue. This contract will run for the period of October 1, 2012 through June 30, 2013, with the option to renew for one year. The selected vendor will evaluate new and emerging/existing social media channels and provide recommendations for activity and campaigns. The scope of this contract is broken up into two primary functions: Services & Paid Advertising. The official Request for Proposals (RFP), can be downloaded here.